If you use Reddit data for research (or anything else) you’re probably aware that Reddit submission and comment data are available for download (originally via Pushshift). The files are compressed as Zstandard however it has not been obvious to me the data fields that are included in the .zst files. Hence, below are lists of […]
Social Media
Mailchimp will get your contacts data for you. Automatically.
We know that segmentation and personalisation in email marketing leads to better conversions (i.e. higher open and click rates). A problem that most organisations have is that they don’t have the information needed to be able to personalise and target their marketing. Asking people at the point of subscription to provide all necessary information will […]
How to import LinkedIn connections into Mailchimp
You have connected with people in LinkedIn so why not communicate with those contacts with email marketing! Many people have hundreds or thousands of LinkedIn connections however derive no value from those people. Using Mailchimp to communicate relevant information that may be of interest to your connections can prove very valuable. Note: Linkedin have made […]
Duplicate Jetpack sharing icons
The Jetpack plugin for WordPress has many very useful features. One of those is social sharing where a visitor to your page or post may share to Twitter, Facebook, Reddit, Pinterest and so on. Selecting whether to show the social media sharing icons on media, pages or posts is simple. By default the sharing buttons […]
The 4 Best Giveaway Services
Email marketing works! Getting subscribers to sign-up for our marketing campaigns isn’t always easy. Fortunately a very effective means of gaining new subscribers is simple to implement and not prohibitively expensive. If you have something of value to give away such as a place on your next course, a free night at your B&B, a treatment […]
Show your Tweet in WordPress
For any number of reasons you may wish to embed a Tweet in a WordPress page or blog post. Fortunately this is incredibly simple and no HTML knowledge is needed. Just follow the instructions below. How to get the URL of a Tweet First off we need the URL of the Tweet that we want […]
Survey: Email marketing significantly beats Facebook
Social Media is all the rage. Businesses of all sizes seems to spend inordinate amounts of time on their social media. Latest research suggests that email marketing still is far more effective at both converting readers and gaining followers (or subscribers). … adults who want to stay in touch with your brand are almost twice […]